6 years ago, the founder of Weather Liner, Mr. Alexander, was driving his family on a road trip across the US. As they drove through different weather conditions, he realized that their car's floor was constantly getting dirty from the mud from their shoes. The traditional car mats fail to work.

Then he gathered a team of engineers to work on the all-weather liner, and after countless improvements for 5 years, the Weather Liner car mat was born.